NBC trying to make UP the news again - Target: NASCAR

Alright, this is going to far. Michelle Malkin has email correspondence from a muslim activist looking for arab men willing to attend non-muslim events such as NASCAR, and film the reactions of those attending. It appears NBC contacted Tarek El-Messidi, a Tennessee muslim activist, looking for willing participants.

They want to do the same thing 2 or 3 other times (in various parts of the USA) with one or two Muslim men in each setting. They are looking for men who actually "look Muslim". They want a guy with no foreign accent whatsoever, a good thick beard, an outgoing personality, and someone willing to wear a kufi/skullcap during the filming.

Apparently NBC already filmed 2 turbaned sikh men attending a football game, and they had a couple of burka clad sisters, a.k.a. arm candy, for the lucky candidates.
What really irks me is that they're targeting NASCAR because fans are stereotyped as rednecks. Well, I'm a NASCAR fan and have been since the early 70's. Maybe these fans are more patriotic and God fearing. If you tune in to the opening moments, prior to the famous "gentlemen, start your engines", you'll hear the national anthem and an invocation from a local pastor. This is the only sport with it's own religious outreach, The Chapel at the Tracks, as it was called in the "olden days". Today it's known as Raceway Ministries.
It seems NBC is trying to capitalize on the poll results showing Americans see islam in a negative light by staging these muslim props in non-muslim events. How desperate are they for ratings?
This isn't the first time NBC has set up the news. Do you remember the canoe girl?